doc(k)s datas / d*bats /
 Enzo MINARELLI
retour
TypeStyler Object
anglais italien

 


Abstract

The text develops the theme of the existence non-existence in the Web.
Such an antithesis is solved through a reference to the kind of language used, as a possible, successful element and as an indispensable starting point.
A credible language is allowed to convey as many credible messages. With the purpose of avoiding the final catastrophe, it is extremely urgent to increase all the values connected to the interaction.

Our intent, before dealing with our ideas about the binomial Life-Science, is to begin from a statement made by Paul Virilio, "existing means to exist in the Web site, hic et nunc" (1).
This is the primary consequence of our extremely technologized system of communication, it's undoubtedly a declaration, however provocative may be, wholly conceived as a homage to the scientific progress, where everything seems to exist as if it has already assumed a virtual existence.

Now, what is this virtual existence everybody talks a lot about and is worried ? And again, do we exist only virtually or, becuase of our virtuality we do not exist at all?
Does our virtual life come first? Does our real life come first? Or viceversa?
Which is the more important thing, avatar or the direct experience of the daily life?

All these are legitimate questions, and probably analysing them closer, as it is done systematically by many scholars during these last years, one would realize that a little bit of truth lies on both sides, (we wouldn't be so explicit as Virilio is).
Which means that we do exist really in our daily life, but simultaneously we do exist also into the virtual world. We remind soon the typical example of the multimedia work 'The Cave' (2), where the visitor physically exists inside such an electronic cube, but he also exists virtually because he is allowed to navigate through fabulous images, never seen earlier. Well, all that can represent an objective contradiction, such being able to go everywhere, such being able to see everything keeping themselves motionless. This steady movement, a continuous oxymoron, inside a static stand-by is a faithful synthesis of the speed through which the techno-scientific progress improves, and at the same time, of the slowness through which such informations are absorbed at the mass-level. At the moment, by the way, from my specific, italian observatory, only a very small portion of population is connected to Internet.

Trying to go beyond such an impasse, or to solve such a contradiction, we'll use a famous sentence we have found studying the Austrian writer Bachmann, "if the language of those who write is incapable of holding up, also the contents don't hold up" (3). We appoint to this sentence a great value, because, first of all, it moves our attention from the two great catalyzers, (say, the Life and the Science), towards that linguistic referent, which ought to establish the bridge of communication between the two elements themselves. We often forget that we do possess a language, a morpho-syntactic equipment which is expected to be helpful for a closer and closer dialogue. And so, what kind of language is the virtual world using versus the vital one?

It is unluckily, most of the times, a dull language, sometimes only for publicity, quite often anxious, flat, so monotonous that the bluish light of the screen is unable to galvanize. We have to face a language "incapable of holding up", and therefore "also the contents don't hold up". All that happens from the commercial sites to those pornos, just to mention two opposite examples, avoiding to speak about the huge amount of sillnesses carried daily by the electronic mail, shameful debasement of a medium which should raise the quality of life and not to decrease. That is, just to come back to our writer Bachmann, the so called "chat-language" (4).

Maybe, all that is due to the incapability of the users to exploit at its maximum level an apparatus which only apparently has got the aspect of a great democracy everybody can take advantage of, but in the reality of the current events, they are still forced to a status of counterproductive passivity. The same can be stated for the system Web programmers, they are so wholly caught by their own problems of being visible in Internet, that they take care much more of the images than of the contents. Hence the necessity of a neutral language, which does not disturb too much consciences and, aboveall, does not change the status quo. A standard, harmless language good for multiples uses.
All of us are, more or less, declared cyborgs, but in front of the opening screen of a site, our unique choice consists in the procedures of navigation inside a process created, thought and made by other minds. We do call such a condition 'democratic illusiveness'.

A site is similar to a virtual book, a hypertext with inclusion of images, of course one way is to strip the pages of a book, another one is to click on the mouse the opening of a html page. The same difference existing between the reading of typographical lines and video-written ones. The medium sends out its influences, it is perfectly able to change us, as the researches made by de Kerkhove (5) have rightly emphasized. The medium can change us, but we can also ourselves change the message or the contents of the Web pages. That has been especially done with the interactive CD-Rom or, also with the downloaded sites, whose pages can easily be altered by our operative softwares, by our ideas, by our opinions, by our feeling and re-connected to the Web. We like to check that the old holiness or better the old privilege of being untouchable belonged to the written pages, it is no longer true for the virtual ones. This is, perhaps, the real revolution or the most considerable aspect from a democratical point of view, as it involves actively the user and it does not emarginate him inside a circle of passivity which was clearly evident, before the virtual era, and only formally mitigated afterwards. It assumes an overwhelming meaning the fact that a Web page can become a sort of work-in-progress, where really everybody has the right to formulate their opinion.
Such a pratice is not yet so widespread as it would be worth doing, but we do believe that in this special area of interaction between the hand-mind of the user and the virtual messages-contents lies the key to bring, once for all, what is supposed to be our life (our experience, our knowledge, our reality of human beings) into the virtual world. And so, being able to say that we are not concerned with 'virtual existences' but with a symbiotic, au-pair exchange, where the poles (that's life-scientific technology) play the role of essential antidotes against what Jean Baudrilliard in an excess of a Nietzsche-like nihilism had summed up in the sentences "everything is at the same time so unattainable, so non-existent, and this is the real irony of the non-existence?"(5).

Bibliographical references:
(1) Virilio, Paul, 'Cyberspace alarm!' 1995, in C-Theory, virtual review.
(2) The Cave, Ars Electronica Center, Linz.
(3) Bachmann, Ingeborg 'Wir müssen wahre Sätze finden', R.Piper & Co. Verlag, München, 1983.
(4) ibidem.
(5) de Kerckhove, Derrick 'The Skin of Culture', Somerville House Books Limited, Toronto, 1995.
(6) Interview to Jean Baudrillard, 'Vivisecting the 90s', 1996.
Jean Baudrillard 'Radical thought', 1994, in C-Theory, virtual revie

************************